As new cars become more integrated with modern technology, it provides an opportunity to assess many factors which occur when we are on the roads - from pollution to traffic flow. In the latest Brake blog, Paul Bates from Clearview Intelligence writes about how modern car data could be the key to improving our roads, reducing congestion and tackling pollution.
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Data has changed the way the world thinks and works, from analysing a customer's shopping habits through their loyalty cards to specifically tracking a top flight footballer's every move. But what could it mean for road safety? Jonathan Hewett from Octo Telematics gives his insight on how 'big data' can not only improve driver behaviour, but lower insurance premiums for safer drivers.
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