Dig out on your neon tutu and fluorescent leg warmers and run a Bright Day, a dress-down day with a difference! Everyone turns up wearing bright clothes and donates a pound to Brake.
The day helps to remind drivers to slow down and watch out for pedestrians and cyclists and raises awareness of people killed and injured on foot and bicycle on our roads every year. Your funds help Brake to run our road safety campaigns and education programmes and support families bereaved and injured by road crashes.
Step one: Plan it!
Choose a date to run your Bright Day (a Friday is a popular choice!)
Order your free resource pack from Brake: email
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
Remind everyone the day before to come along dressed insanely bright!
Step two: Do it!
On the morning of your Bright Day, go round and collect a pound each from everybody.
Give a prize for the most insanely bright outfit!
Why not get 'out there' and have a Bright Day parade on a pavement, with placards saying Slow Down?
Step three: Cover it!
Use Brake's template press releases to secure media coverage for your Bright Day.
Click here for Brake's template Bright Day press release for schools.
Click here for Brake's template Bright Day press release for organisations.
If you would like Brake to send the press release to your local media, send the completed version to
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
.
Step three: Donate it!
Email your photo to This e-mail address is being protected from spambots. You need JavaScript enabled to view it we want to see your outfits! Send the monies raised to Brake using the paying-in slip included in your pack.
Click here for pix of Bright days!
Not for you?
Return to the fundraising page, and find something that is!
Project kindly sponsored by Autoglass:










