Organisations

Compare Fleet Insurance

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Compare Fleet Insurance specialises in providing a comparative quote system for fleet insurance in the UK. In addition to helping people find a good deal on fleet insurance we also provide campervan rental worldwide and in the USA with RV Rent a Campervan

We see the importance in the work Brake does, and are proud to support them

Brake is committed to work internationally to make roads safer through education and also providing support to those impacted by road tragedies. Through this work Brake is making a valuable contribution to safer roads in the UK and internationally.

We strongly believe that better road safety education can help bring down the number of road tragedies worldwide. In countries, particularly ones with lower income, many motorcycle cyclists do not even wear crash helmets - a simple and inexpensive act that could save their life. In these countries, organisations like Brake help drive home easy and inexpensive steps that can be taken to reduce road fatalities

We wish to support this work by making a yearly monetary contribution and also promoting the work of Brake to our many customers. We hope that some of these customers will also see the importance of Brake's charitable work and will provide them with additional support.

We intend not only to promote Brake on our major websites, but also make our customers aware of road safety through motor safety news and articles that we publish on our sites. These services include

static caravan insurance (static caravan insurance). A courier insurance service for food delivery (compare courier insurance) and multi quote time providing a range of insurance products.

Being involved with campervan rental touring holidays and insurance makes us aware that insurance costs have a direct relationship with road safety. Whilst insurance is there to protect you, we believe that preventive measures through road safety education should be the focus to reduce the number of road incidents.

We are now proud supports of Brake which is a member of the Global Alliance of NGO’s for road safety and an international charitable organisation.

BriteAngle & Brake

Lighting the way to safer roads this winter

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BriteAngle came on board as headline sponsors of Brake's Road Safety Week 2017. A subsidiary of Road Safety Designs Ltd, BriteAngle want to make the world’s roads safer, which is why they design, develop and produce innovative new road safety products in the UK. 

With winter on our doorsteps, Stephen Wornham, Managing Director of Road Safety Designs and creator of BriteAngle, looks at how slowing down in the winter months can help keep drivers and other motorists safe.

As the longer winter nights start to make an appearance, road safety becomes an ever-increasing issue. As the winter hits, visibility on the roads becomes reduced due to wet weather conditions and longer, darker nights.

Under these conditions, stopping distances increase and spotting a hazard becomes more difficult. This means that stopping at the side of the road because of a breakdown, flat tyre or for any other reason is even more dangerous.

There are some things that motorists who stop at the side of the road can do to reduce the risk to themselves and other road users. Putting hazard lights on, turning the engine off, and standing as far away from the road as possible, will help to keep occupants of the stopped vehicle safe.

According to rule 126 of The Highway Code, motorists should also place a warning triangle 45 metres away from their vehicle in the event of a breakdown or accident,.. This advice should be adhered to warily, however, as it may not be safe to walk 45 metres down the road from your car, for example, conventional warning triangles should also not be used on motorways.

Motorists could consider a number of innovative new road safety products, such as our own BriteAngle, a revolutionised warning triangle. BriteAngle’s flashing, high-intensity LEDs allow a hazard to be seen from up to 300 metres away, meaning motorists can set it up behind their vehicle, vastly increasing the warning to approaching vehicles.

However, the most effective thing motorists can do to reduce risk of collision with a stationary vehicle is to simply slow down. That’s why we’re supporting this year’s Road Safety Week and its theme, Speed Down, Save Lives. We hope motorists across the country will pledge to stay within speed limits and slow down to less than 20mph around schools, homes and shops, to protect all road users.

Charity of the Year

Make Brake your Charity of the Year

A charity of the year partnership is a great way to unite and motivate employees. Brake can provide you with our experience in this area, ensuring you COTY2have access to lots of charity fundraising resources, ideas and support to build a successful partnership with us that benefits both Brake and you. 

Why support Brake?
Every day, five UK police officers have to break the news to five families, that their loved one has been killed in a road crash.   A further 70 families every day learn that their loved one has been seriously injured, with many suffering brain damage, paralysis or limb loss.  

Brake is a national charity dedicated to preventing these road deaths and injuries from happening and to providing support for people bereaved or injured in road crashes.  

We work with different road users – from children and their parents, to young people learning to drive, to people who drive for work. We produce resources, run training and events and deliver community engagement project which raise awareness about road safety.   Brake’s support division is the national provider of support for road crash victims helping families whose lives have been devastated by a sudden death or serious injury.  It offers emotional support and practical information through a helpline and through support literature that is handed out by police following every fatal road crash in the UK.

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As your Charity of the Year, Brake will provide you with a dedicated member of staff who will work closely with you to design a partnership that meets your vision.

Tailored partnership
Brake would be delighted to build a bespoke partnership with your organisation, working with you on any specific needs and objectives you may have and helping to help you meet your corporate social responsibility objectives. 

We have a wide range of resources and fundraising materials which will help you promote events internally and externally., We will provide exciting and motivating fundraising and engagement ideas that met the aims of our relationship. Your partnership manager will work closely with you to create a bespoke calendar of activities for your staff to get involved, whatever their interests, from challenge events to in-house office fundraising ideas, we have something for everyone.

Why have a Charity of the Year?
Encouraging your staff to get behind a common goal helps with motivation and team bonding.   By selecting a Charity of the Year, you’re demonstrating to staff, customers, suppliers and your local community that you are an ethical business committed to giving back to society. By selecting Brake, you’re supporting a cause that affects everyone.  Whether a driver, cyclist or a pedestrian, or indeed all of these, everyone is affected by road safety and everyone benefits from increased awareness about the ways we can all keep each other safe when out and about.

For more information
If you are interested in knowing more about how you can partner with us please email  fundraise@brake.org.uk or ring Lisa on 01484 683294

 

 

Vision Express and Brake

VE SmallWhile raising awareness of how a regular eye test can safeguard the nation’s sight is at the very heart of what Vision Express does, the optician has identified driver sight as a critical issue.

Vision Express passionately believes that road safety can be improved if motorists were better educated about sight – for example that around 40% of vision can be lost without it being noticed by the individual, and up to five million UK drivers would fail a number plate test if they had to take it again.

The dangers posed by motorists who are unfit to drive due to poor sight have been repeatedly demonstrated with devastating consequences. Road crashes due to poor driver vision are estimated to cause 2,900 casualties in the UK per year.


D4Z logoIn 2017, Brake and Vision Express have joined forces on Brake’s new ‘Driving for Zero’ initiative. By working together, both organisations hope to encourage more drivers to have regular eye tests and help keep Britain’s roads safer. They also plan to use their political connections to influence policy surrounding mandatory eye testing at the driving test and renewal stages.

Activities were launched this summer with Vision Express hosting a Staycation Tour across the UK, visiting five Welcome Break service stations from the 17th to the 21st July 2017. Whilst there they offered Free Eye Test vouchers and eye screening to highlight the importance of driver eye health, offering drivers in the UK Free Eye Tests across the summer holidays.

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The tour aimed to target the 50% of holiday makers choosing to take their main holiday within the UK this year (compared to 38% in 2016). Roads are under more pressure than ever before, and in a recent study by Vision Express, Brits are more likely to have their vehicles stocked with plenty of drinks and snacks but are less likely to have had their eyes tested.

 Research carried out among motorists by Vision Express found that:

  • 92% believe they meet the legal eyesight requirement for driving, yet over 60% cannot identify what this is
  • 76% want a recent eye test to be mandatory when renewing a driving licence
  • 15% of drivers hadn’t had a sight check since reading a number plate during their driving test, which was on average, 14 years ago
  • 30% of UK drivers are overdue an Eye Test, with 4% admitting to never having one at all

Jonathan Lawson, Vision Express CEO explains: “It’s extremely worrying that reports estimate five million drivers on UK roads would fail a number plate test if they had to take it again. What’s more, almost six in ten agree that reading a number plate as part of a driving test is an outdated and ineffective way to check sight is good enough to drive for years to come. That’s why we’re committed to continuing to reach out to motorists and do all we can to encourage them to consider their vision before getting behind the wheel.”

See the story of Greg Archer here, supporting the launch of this campaign.

In their long term initiative supported by Brake, Vision Express has been lobbying Government to have signs displayed across major roads and motorways telling motorists ‘EYE TESTS SAVE LIVES’ during Road Safety Week. Leading this campaign, Vision Express teamed up with one family whose lives were destroyed by a 78-year old visually-impaired driver who killed a 28-year-old at a pelican crossing.

View the video of their story here.

ingenie

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ingenie is a young driver insurance brand with a big focus on improving road safety.

Take a look at their new Young Driver Report 2017, dedicated to young drivers and supported by the opinion, industry figures and surveys of young people going through the process of learning to drive.

Using a black box fitted in the driver’s car, we collect data on speed, acceleration, braking and cornering. We then use the data to give the driver feedback and work out whether they should get discounts. It also lets us give drivers who aren’t doing so well the advice they need to improve and stay safe.

Partnering with experts

As a young driver insurer, we’re experts in how young people drive – we’ve collected around 850 million miles of driving data in the last six years. We’re also experts in how to talk to them and how to make insurance cheaper for their age group.

What we’re not experts in is the wider world of road safety. So, we’ve always partnered with the real experts who can help us do the right thing in trying to reduce the terrifying number of young driver crashes.
It’s often been said that private companies can do harm by trying to do good, and that’s why we’ve built our approach with the help of driver behaviour psychologists and road safety professionals. We’ve shown it works but we still consult with the people who know the issues inside-out.

We chose to partner with Brake because they’re a long-standing and hugely respected organisation. The work they’ve done in improving safety for all road users has inspired and informed our own work for many years.

How we can lower the number of young driver crashes

The problem

There are 2.7 million people under 25 with a full driving licence. That’s 7% of all the people with a licence in the UK. Doesn’t sound like a lot, does it? And yet the subject of young drivers is still top of the list for the road safety world.

Despite under-25s being such a small part of the driving population, they were involved in 22% of serious crashes in 2015. And there’s a very good reason for that.

It’s down to biology

The part of our brain that identifies risk and plans how to deal with it is the frontal cortex. It’s what stops you swearing at your boss, what tells you to run away from angry people with sticks and what lets experienced drivers avoid danger on the road instinctively.

But a 17-year old doesn’t have a fully developed frontal cortex. Nor does an 18-year-old, a 21-year-old or potentially even a 24-year-old. The scientists we’ve worked with in driver psychology reckon you’re unlikely to have that part of your brain in full risk management mode until you’re 25.

So what can we do?

Educate without preaching or editing

Young drivers are adults. They deserve to be told the facts and given advice that isn’t patronising or modified ‘for their own good’.

Telling a 21-year-old that speeding or taking drugs is illegal and then clamming up is harmful – it’s like saying the best way to avoid getting pregnant is abstinence. We know that a proportion of drivers will take risks, so they need to be discussed properly.

Equally, toeing the party line is a tradition in insurance. It’s notoriously complicated and you’ll rarely get a clear, honest answer to a question. As our approach relies on our drivers trusting our advice, we’re turning this around. Transparency in insurance – imagine!

Share knowledge

We work with police, driver psychologists, road safety experts, driving instructors and insurance organisations to pool our power and help young drivers. We also ask our drivers what they think and address their questions through social media.

Together, we’re making a difference.

Incentivise good driving

We work on the incentive that if you drive well you could earn money off your insurance, but motivating our customers to become better drivers is much more than just reducing their instalments every three months.

We put a great deal of time and thought into championing our young drivers, from celebrating and sharing their latest set of ‘Good’ driver feedback on social media to sending them gifts with personal words of encouragement.

By backing their actions we’re ensuring that the customer knows we’re on their side - which in turn reinforces the good driving behaviour.

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Intervene to potentially prevent a crash

Our driver feedback system works by sending the customer colour coded messages for each driving category (acceleration, braking, cornering and speed) every 10 days.

These colours are ordered by severity and range from green, ‘Good’ all the way through to black, ‘Highly Dangerous’. Alongside the colour category, the driver will also get a message containing a few lines of encouragement, advice or in the more serious cases – a warning.

We use these messages to intervene at certain points throughout the policy to not only avoid the insurance having to be cancelled for dangerous driving but more importantly, to prevent a crash.

Our Driver Behaviour Unit are dedicated to spotting drivers who may have developed some bad driving habits since passing their test – specifically with their braking style and speed. We’re focused on looking for patterns in a driver’s behaviour; so if we were regularly recording dangerous driving from the black box but weren’t acting on what we were seeing, we wouldn’t be doing our job properly. As we receive vast amounts of driving data every day, it allows us to separate out the drivers who are giving us cause for concern and get in contact with them when we’re worried.

By providing these drivers with some guidance and gently highlighting the consequences of their driving, it means that we’re in a position to intervene at crucial times and actively keep them and others safe on the road.

And that’s what it’s all about. We have a responsibility to our drivers and to road users in general: to help make driving safer for everyone.

Article written by Honor Clement-Hayes, head of copy at ingenie.