Thursday 19 February 2015
Brake, the road safety charity
Brake, the road safety charity, has said it is touched by the fundraising appeal launched by the family of four year old Mitzi Steady, just days after the toddler tragically died in a road crash.
Mitzi was one of four people who lost their lives when they were hit by a truck in Bath earlier this month. The other victims were Phil Allen, 52, and Stephen Vaughan, 34, from Swansea and Robert Parker, 59, of Cwmbran. Mitzi’s grandmother remains critically ill in hospital.
Mitzi’s father Andrew set up a Just Giving page at www.justgiving.com/MitziSteady with the aim of raising £1,000 for Brake. The total now (19 February) stands at over £11,500. The page says: “We heard that some people wanted to have a way to contribute. So for those that wish to give we have chosen Brake, a road safety charity, as our preferred cause but please do not feel pressured to donate, especially if you have already helped us in one of the many other ways in which we have received support.”
Brake’s deputy chief executive, Julie Townsend, said everyone working for the charity had been touched by the Steady family’s bravery. She said: “We are deeply grateful to Mitzi’s family for launching this appeal and to those who have been so generous in donating. As a small charity we are dependent on brave and generous fundraisers like the Steady family – many families devastated by road death and injury fundraise for us and their efforts are to be commended. This enables us to deliver our much-needed work, whether that’s supporting people bereaved and injured by road crashes or working with fleet operators to improve safety through our Brake Professional services. Every penny is needed. These tragic deaths in Bath are a sad reminder that every day five people lose their lives and a further 62 are seriously injured on UK roads, and more must be done to stop this.”
Brake is a national road safety charity that exists to stop the needless deaths and serious injuries that happen on roads every day, make streets and communities safer for everyone, and care for families bereaved and injured in road crashes. Brake promotes road safety awareness, safe and sustainable road use, and effective road safety policies. We do this through national campaigns, community education, services for road safety professionals and employers, and by coordinating the UK's flagship road safety event every November, Road Safety Week. Brake is a national, government-funded provider of support to families and individuals devastated by road death and serious injury, including through a helpline and support packs.
Brake was founded in the UK in 1995, and now has domestic operations in the UK and New Zealand, and works globally to promote action on road safety.
Road crashes are not accidents; they are devastating and preventable events, not chance mishaps. Calling them accidents undermines work to make roads safer, and can cause insult to families whose lives have been torn apart by needless casualties.