Tuesday 12 May 2015
Brake, the road safety charity, is encouraging teachers to register for Brake’s Giant Walk, sponsored by Brantano, to promote the benefits of walking to school and to help teach road safety. This annual event takes place on Wednesday 10 June 2015, and almost 100,000 children from over 450 hundred schools are registered to take part. Every year this great event sees tens of thousands of kids learning about road safety in their classroom, promoting the benefits of safe walking and cycling to school, and walking to call for safer driving in their community. This year, to date, we have 190,000 little feet registered to take part planning to walk over 100,000 kilometres and Brake is calling for more teachers to sign up today and get involved in this important event.
View and embed Brake’s Giant Walk video advert (works best in Chrome or Firefox)
Brake’s Giant Walk involves children across the UK taking part in a short walk of a minimum of 500 metres from their school gates to call for safer roads around their school and to promote safe walking and cycling. The event is a great focal point for schools to teach road safety in class using resources and advice from Brake – road safety can be used to teach lessons on a range of subjects. Schools can use their walk to call on drivers to slow down in their community or call for other local road safety measures. The project also raises funds for Brake's work to improve road safety and care for families devastated by a death or injury on roads, because most schools fundraise on the day.
Brake’s Giant Walk empowers children and schools to make their communities safer, healthier, and greener, while preventing devastating child casualties.
Three giant reasons for schools to register today:
- Learning about road safety: schools can use the event as a focal point for running lessons about road safety. Children could learn about travel to school around the world in geography, find out about the forces in road crashes in science, or learn about travel through the ages in history. Brake provides resources advice and guidance to help teachers plan lessons around their Giant Walk.
- Slow down drivers and get kids walking: Brake’s Giant Walk can be used to help schools call for safer roads in their community. The walk allows children to call for drivers to slow down and look out for children. Brake can help schools get publicity through local media, and promote the event in their newsletter or website, to get the road safety message out.
- Help bereaved and injured families: Children can be sponsored by family and friends to take part, or schools can run other fundraising events with advice from Brake, helping Brake campaign for road safety and support families bereaved and injured by road crashes.
Julie Townsend, Brake deputy chief executive, says: “Brake’s Giant Walk is a great way for schools to call for safer roads in their community for children to be able to walk or cycle without fear or threat from traffic. Every year as part of this great event schools use resources and support from Brake to run fantastic lessons across a variety of subjects around the theme of road safety and active travel. It’s a chance to teach children about road safety and why walking is healthy and eco-friendly, and also to call on local drivers to make a big difference by slowing down to protect children on foot and bike. We’re urging schools to sign up now to take full advantage of the resources and support Brake offers to help schools get involved.”
Karen Staton, Retail Operations Director at Brantano, said: “We’re proud to sponsor this year’s Giant Walk event, which is a fantastic way for children to learn about transport and road safety. At Brantano, we’re committed to providing a service to look after children’s foot health and as such are keen to promote and encourage the health and environmental benefits of walking to school. Working with Brake allows us to ensure we are also reinforcing and sharing messages about the dangers of the road and that children are kept safe whilst walking. As well as sponsoring the Giant Walk, we will be supporting Brake and the valuable work that they do throughout the year and will also be running our own exciting walking campaign and competition.”
Notes for editors
About Brake’s Giant Walk
Brake’s Giant Walk is an annual event in primary schools where children learn about traffic pollution and danger, and transport choices. Schools taking part get their pupils to walk (in a crocodile of supervised kids, holding hands on safe pavements, or around the school’s grounds) which gives children a voice, helping them tell drivers to slow down and look out for people on foot. Children can be sponsored to take part and schools can run fundraising events, helping fund Brake's campaigns and services for families bereaved and injured by road crashes.
Brakeis a national road safety charity that exists to stop the needless deaths and serious injuries that happen on roads every day, make streets and communities safer for everyone, and care for families bereaved and injured in road crashes. Brake promotes road safety awareness, safe and sustainable road use, and effective road safety policies. We do this through national campaigns, community education, services for road safety professionals and employers, and by coordinating the UK's flagship road safety event every November, Road Safety Week. Brake is a national, government-funded provider of support to families and individuals devastated by road death and serious injury, including through a helpline and support packs.
Brake was founded in the UK in 1995, and now has domestic operations in the UK and New Zealand, and works globally to promote action on road safety.
Road crashes are not accidents; they are devastating and preventable events, not chance mishaps. Calling them accidents undermines work to make roads safer, and can cause insult to families whose lives have been torn apart by needless casualties.
Brantano has stores nationwide and offer an extensive range of shoes and brands to suit all budgets. Offering convenient out of town shopping with most of its stores located on retail parks, the shopping experience is unlike many other traditional footwear shops, as the shoes are displayed in pairs that can be easily selected and tried on immediately. The stores all offer a free fitting service, with staff trained by top brands such as Clarks, Start Rite and Hush Puppies. The team are put through rigorous training followed by at least 25 supervised fits before being given the title of ‘expert fitter’. For more information visit www.brantano.co.uk