News from Brake
13 May 2016
12 year old Callum Smart and his mum Claire have been honoured by David Cameron after Callum came up with an innovative fundraising idea to honour his friend, Daniel Climance, who was killed in a road crash.
The mum and son team, from Swindon, have been given the Points of Light award, which recognises outstanding individual volunteers who are making a change in their community and inspiring others.
Daniel Climance was just 11-years old when he was killed while out on a family bike ride in June last year. To keep Dan’s memory alive, Callum and Claire organised the “Doing it for Dan - Virtual Race” which took place in November 2015. The race encouraged people to run, walk, swim or cycle either 5 or 10k.
The campaign was so successful that throughout 2015, 1,000 people covered a combined distance of 5,000 miles, raising over £20,000 for Brake. The event spread to six continents, as far afield as Qatar, New Zealand and the United States.
Brake was so impressed with the idea, that our community fundraising team decided to adopt the race as part of this year’s fundraising and is asking people to sign up to take part in their own ‘virtual run’ this month. Brake has even taken inspiration from Claire and Callum’s race name. We have adapted “Doing it for Dan” and are using “Doing it for them” as our 2016 fundraising campaign slogan.
Joe Fenton, Community Fundraiser at Brake said: “We are delighted that Claire and Callum have been presented with the ‘Points of Light’ award and recognised for their achievements. Their enthusiasm to raise both money and awareness for Brake has been truly inspiring and we really can’t thank them enough for their support.”
Claire and Callum said: Callum and I are honoured and delighted to have received this recognition from David Cameron. Daniel’s death was an unbelievable shock for everyone, but the ‘Doing it for Dan’ campaign has meant that his memory continues to live on. I accept this award on behalf of everybody that took part, their support has been amazing and without them we would never have raised £20,000 for Brake. Thank you everyone for supporting us.
Prime Minister David Cameron said: “With the Virtual Race Callum and Claire have created an innovative way to get people on six continents involved in raising awareness and money to support the work of road safety charity, Brake. Their efforts are an inspiring tribute to the memory of Callum’s friend, Dan, and will help to save the lives of other young people. So I am delighted to recognise Callum and Claire as the UK’s 526th & 527th Points of Light.”
Notes to Editors:
A photo of Callum and Claire is available on request
Please email firstname.lastname@example.org
For more information on the Points of Light Awards see here:
About Brake’s Virtual Run
Throughout May 2016 Brake is asking people across the UK to commit to doing a run. Participants can choose the date, the location, the distance and set their own pace. The concept means that anybody and everybody can take part, because what they do, is up to them.
Every runner pays a one-off registration fee to Brake and many participants are also choosing to get sponsored for taking part.
For more information, visit www.brake.org.uk/virtualrun.”
Brake is a national road safety charity, founded in 1995, that exists to stop the needless deaths and serious injuries that happen on roads every day, make streets and communities safer for everyone, and care for families bereaved and injured in road crashes. Brake promotes road safety awareness, safe and sustainable road use, and effective road safety policies. We do this through national campaigns, community education, services for road safety professionals and employers, and by coordinating the UK's flagship road safety event every November, Road Safety Week. Brake is a national, government-funded provider of support to families and individuals devastated by road death and serious injury, including through a helpline and support packs.
Road crashes are not accidents; they are devastating and preventable events, not chance mishaps. Calling them accidents undermines work to make roads safer, and can cause insult to families whose lives have been torn apart by needless casualties.