Road Safety Week is the UK's biggest road safety event, involving thousands of schools, organisations and community groups every year. Set up in 1997, the event is coordinated annually by Brake each November, and aims to encourage grassroots action on road safety and raise awareness about the part we can all play in preventing tragedies and making roads safer.
Road Safety Week gives everyone an opportunity to promote road safety in their community, school or workplace, as part of a big national event, and using guidance and resources from Brake. It also provides a useful focal point for road safety professionals to boost awareness and increase engagement in their work.
In this year's Road Safety Week (17-23 November 2014), we're asking everyone to 'look out for each other' on roads, because being selfish can easily lead to tragedy. We'll be particularly calling on drivers to protect people on foot and bike by slowing down to 20 in communities, looking twice and taking it slow at junctions and bends, and giving people plenty of room. We'll also call on everyone to put safety first and be considerate to one another, encouraging people on foot and bike to never take chances, and make sure they can be seen.
Register online to take part and for your free email action pack at www.roadsafetyweek.org.uk.