Brake's Kids Walk 2018 What Happened

On 13 June 2018 over 120,000 kids from schools across the UK walked for safer roads and to help Brake call for footpaths, cycle paths, safe places to cross, slow traffic and clean traffic; five important road safety messages so we can stop the 5 children who are being killed or hurt on our roads every single day! The event also promoted the benefits of walking and cycling to school within their community.

A big thank you to all the schools that took part, helping to engage pupils with road safety and the benefits of sustainable, active travel, promoting road safety to parents and drivers in the wider community, and raising valuable funds for Brake.

You can read our evaluation report here.

See below for examples of what our star schools in 2018 did on the day. Follow @Brakecharity on Twitter and use #BrakesKidsWalk for more pictures.


BKW2018 YH Penshurst Group 2More than 450 children from Penshurst Primary School walked around their community in Hessle, Hull. They held a school assembly the week before the walk, ensuring the kids were engaged with road safety. The pupils then made their own banners, including Kids Walk placards, to take on the walk along with the Brake posters from the action pack. Pupils from Hessle High School, Brake mascot Zak the Zebra and a safety officer from Humberside Fire and Rescue Service joined the walk and helped the children to campaign for safer roads. Their activities were captured by ITV Calendar and many local radio stations. The children also raised £1,000 for Brake through sponsorship.

BKW2018 E Arthur Bugler BrakePupils at Arthur Bugler Primary School in Essex raised £1,200 for Brake by getting friends and family to sponsor them for their Kids Walk. The school used the template sponsorship form in their action pack to encourage parents to give generously and support Brake’s work supporting road crash victims and campaigning for safer roads. The children carried banners and posters from their action pack during the walk, to show residents the things they need to keep them safe near roads. Brake mascot Zak the Zebra visited the school after the event to thank the children.

BKW2018 Rockingham Primary School 2

Corby Borough Council’s rural pride officer Suzanne Preston helped the children at Rockingham Primary School run their Brake’s Kids Walk. She was joined by their local neighbourhood wardens to talk to the kids about road safety. They ran an assembly for the school, talking about the health and planet-saving benefits of walking. During the walk, the kids were encouraged to hold up their hand when they spotted a road safety object.

“Brake’s Kids Walk provided a great way for us to discuss road safety from a different perspective and we helped make it relevant to the children's local area.” – Suzanne Preston, rural pride officer, Corby Borough Council.

BKW2018 SW The Castle Primary School 2Around 300 pupils from The Castle Primary School walked in crocodile formation around the school grounds to raise awareness of road safety in Tiverton, Devon. Children had banners and posters as they called for safer roads, so they can walk in their communities without fear of traffic and pollution. The school featured on their local BBC Spotlight evening news programme and also raised £217.34 for Brake.

“We have really appreciated having the opportunity to join in with such a worthwhile campaign. Keeping our children safe is paramount and this includes road safety.” - Sue Palk, high-level teaching assistant, The Castle Primary School

BKW2018 Wales St Helens 6Children at St Helen’s Catholic Primary School in Barry, Wales, made full use of the bilingual resources provided in the Kids Walk action pack. They proudly held up banners and posters in Welsh and English to make sure the whole community was aware of what they want to keep them safe. The children also made their own banners, calling on adults to keep them safe when using roads. Posters about the benefits of walking to school were displayed around the school. While on the walk, children talked to residents about why they were taking part and the importance of road safety.St Christophers School Wales

In Wrexham, St Christopher’s School held a Wear Your Stripes Day to raise funds for Brake. They also made traffic light biscuits and stripy cupcakes and collected sponsorship money for their walk, raising a fantastic £157 for Brake. In class they completed the action pack resources, to ensure that they were focused on road safety issues during their walk and made zebra masks to wear to look like our mascot Zak the Zebra.

BKW2018 London Salisbury Primary School2
The children and staff at Salisbury Primary School in London dressed in their stripiest clothes as they combined their Kids Walk with a Wear Your Stripes Day. The pupils designed their own banners and posters during classroom activities, before taking them on their walk to call for safer streets. They walked around the community close to their school to promote road safety measures such as 20mph speed limits and safe crossing places. Their fundraising activities helped raise £150 for Brake.


Pupils from St Colm’s High School in Draperstown, Northern Ireland, teamed up with their local primary school – St Mary’s Primary School – to help them with their walk. Pupils involved in both schools used the resources from the action pack to help inspire other pupils and the local community about what they want to see to make their roads safer. They organised a walk around the local town, displaying banners to help raise awareness of important road safety issues. They even helped out the community by carrying out a clean-up of the town, litter picking as they went on their walk and the school donated £50 to Brake.

Zak 1PC Michael Goldie, school campus officer for Police Scotland, took Brake mascot Zak the Zebra on a tour of primary schools in East Renfrewshire. He visited Hillview, Neilston, St John’s, St Mark’s, and St Thomas’ primary schools, ensuring that more than 1,000 kids put their best feet forward to promote road safety and the health benefits of walking. PC Goldie delivered a number of assemblies before the pupils made their own posters and banners to take on the walk. Parents, volunteers from the local high school, school crossing officers from East Renfrewshire Council and emergency services joined the schools on their walks through the community. They walked to their local park to celebrate their achievements, where the police and fire services talked to the kids about road safety.

BKW2018 O Save Life Gambia 7
In Serrekunda, The Gambia, Save Life Gambia partnered with Maarif Turkish International School, the police and the WHO Country Office to run Brake’s Kids Walk. Parents joined the schoolchildren on their walk around the community, engaging them with road safety messages and calling for better safety measures to keep them safe from traffic. They printed out posters and banners from the online action pack and delivered an assembly, inspiring the children to talk more to adults about how they can keep them safe.

This project is kindly sponsored by: Co op

Kids walk foot border long

Tags: school traffic children Kid's Walk Brake Kid's Walk road deaths pedestrians serious injury