Beep Beep! Day

Churchill is pleased to sponsor Beep Beep! Day. Visit Churchill's site

Churchill kids logo

Every year thousands of tots and infants aged 2-7 take part in a special Beep Beep! Day organised by their school, nursery, playgroup or childminder, to help save little lives. It's a great way to engage children with the road safety basics through fun activities, while raising awareness among parents and the wider community about protecting children on roads.

During 2018 each Beep Beep! Day will have a different theme with brand new free and low-cost resources to help you run activities. This means you can run more than one Beep Beep! Day throughout the year and reinforce those important road safety messages. Our next national dates are on Wednesday 7 March, Wednesday 27 June and Wednesday 21 November 2018. More information on 2018 national dates coming soon.

Use the button below to register for free
. Everyone who registers will receive a free e-resource pack or for a small fee you can receive our Beep Beep! Day bumper resource pack!


The Bumper Pack contains stickers and certificates for all children taking part, posters to promote your event to parents, a hand print poster for children to learn about holding hands, laminated activity and song cards, a large road map, activity poster with cut-out shapes, and even balloons!

Order your pack here for just £12.60 (per 50 children, including VAT) or email

If you have already purchased a bumper pack for a previous event, you can buy a replenishment pack to top up your stickers and certificates. These are just £6.60 ( per 50 children, including VAT) and also include our themed resources for your event. Please call us on 01484 550061 to pay by card or email us for any other method of payment.

new beep pack

2018 themes coming soon!


Running a Beep Beep! Day is also a great way to raise valuable funds for Brake's work, by inviting tots to come along to the day dressed in their brightest clothes in return for a donation to Brake. Funds raised go towards Brake's work supporting families bereaved by road crashes and campaigning for road safety. You can get some great ideas for fundraising here. For more inspiration take a look at what everyone got up to in 2017.


Already got a bumper pack?
If you have already bought a bumper pack and can reuse some of the resources, then why not add to it with our add-on bundle, which includes new resources on one of the four themes, plus extra stickers, certificates and balloons. Order this for just £6.60 (per 50 children and inclusive of VAT) or email

Please take part in our primary school survey so we can understand how schools cover the topic of road safety and what tools and resources you would like to see from us. Take the survey.

You can also browse our online guides to teaching road safety to help you take action on road safety on any day of the year.

Do you know anyone else who would like to run a Beep Beep! Day? Share our marketing flyer with them!

Once you have run your Beep Beep! Day, please let us know how it went by filling in our online feedback form. Everyone who gives us their valuable feedback will receive a free thank you letter and certificate in the post. If you don’t have time to give us feedback you can still receive your certificate, just drop us a line to let us know your event took place.

You can stay up to date with our work and ways to get involved by signing up for our termly educators' ebulletin. 

Find out what happened in previous years:

A huge thank you to our Beep Beep! Day sponsor Churchill.